With an issue like male pattern baldness, you don’t run from it. You take it head-on.
The spectre of male pattern baldness looms over 85% of men. And ignored by almost 100% of them until it’s too late.
To inspire early intervention with its Scalp Pro Anti-Hairfall range, Clear Men pioneered a brand-new ad format no man could ignore: ad spaces set on bald spots – the very ones that could be avoided with Clear Men – launched in Turkey, the hair transplant capital of the world.
Creative Circle Awards | 4 Gold, 2 Silver, 1 Bronze
Campaign Brief's The Work | 3 Acceptance
Mobile media.
Fit-for-format.
Special build.
It’s amazing what’s possible when you put a couple of heads together.
